ABOUT ME

Born and raised in Hong Kong, now reside in Los Angeles, California, there is no doubt I am a city girl. I discovered passion and vibrancy through the ever-evolving energy of city life. It heavily impacts my art, they are also bold and vibrant.

I am a creative designer with 4+ years of experience in digital media. I specialize in crafting innovative packaging designs, marketing strategies, and creative solutions. I’ve successfully executed design and packaging launches for top brands, ensuring product appeal and market success. My diverse skill set in marketing and design allows me to deliver impactful results while maintaining brand integrity and customer engagement.

In my free time, I like to crochet and knit. Fiber art has become my source of comfort and I share my experience on social media (Instagram @yarns_and_april) with all the yarn lovers.

I am fluent in English, Cantonese and Mandarin; skilled in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, etc,) Clip Studio Paint and more. For any commissions or enquiries, please contact siufarrah@gmail.com.

Education

Savannah College of Art and Design (SCAD) - B.F.A Illustration, Minor Animation | Magna Cum Laude, GPA 3.79 | 2017-2021

Awards

2023 CMA Pinnacle Awards - Best Editorial Illustration

Walt Disney Imagineering 2020 Imaginations Competition - Semifinalist